MagikBlog
Notes on selling on social media as a Shopify store — posting cadence, what actually gets distributed, and how we think about it while building Magik.
How often should a Shopify store post on social media?
There's no single right cadence — but there is a wrong one, and most stores are on it. What consistency actually buys you.
Why product photos alone underperform on TikTok and Reels
A catalogue photo and a short video are ranked by completely different signals. That's the whole story.
Looking for how-tos and comparisons instead? Those live on the guides page.